I’m so excited to share the customer gifts I developed for PlainsCraft Covered Wagons. PlainsCraft is such a unique brand and I love what we’re doing for the glamping and luxury camping community. Part of the reason we’ve been told customers love the brand is because of our story: we build covered wagons along the Oregon trail. What did people travel with along the Oregon trail? The basic provisions: including coffee.
I initially contacted the Roasterie, one of my favorite Kansas City coffee companies, to talk to them about custom blends. I loved the idea of working with a Kansas City brand because it’s where the Oregon Trail began. The Roasterie worked with me to develop a PlainsCraft blend that we’ll send our clients as a small way to say thank you for purchasing from us. And because PlainsCraft wagons are built for a luxury camping experience, we also ordered campfire mugs with our logo, which fits the camping theme, too.
We also partnered with Christy at Inkello Letterpress to develop a custom guest book. A customer wanted to share our story with their guests, and what better way to do that than with a guest book? We took inspiration from the Airbnb trend where homeowners leave a guest book for their guests to sign. Christy then created the book using the same level of craftsmanship PlainsCraft puts into the wagons. Using leather straps, grommets, and a canvas on the cover of the book, she developed a beautiful book the entire PlainsCraft team was proud to share with our customer.
Why create a guest book as a client gift?
One of the reasons we decided to create a guest book is to gather real experiences from guests for PlainsCraft marketing. We’ve encouraged guests to tag us and the client in social media so we can see their experiences first-hand. We’ll then be able to request their user generated content for use in our social media. We can’t wait to see what guests have to say about their stay in our wagons and to share their experiences with PlainsCraft’s future customers.
Love what you see? Let’s talk.
I love working with brands to tell their story across different tactics, especially client gifts. I’d love to work with you on how to bring your story to life. Contact me and let’s start working on a big idea for your brand.
Photos by Kelsey Kimberlin Photography
