Beth Green, a former client and coworker and longtime friend, does marketing for Jim Allen Group, a Raleigh-Durham real estate team that serves the entire Triangle area. Because of their massive presence in North Carolina, they are constantly in need of content to share across social media, publications, and their website. That’s where I stepped in for the company.
Through collaboration and planning alongside the marketing department at the Jim Allen Group, Sparrow has been producing content for the Jim Allen blog, the Triangle Business Journal, and the Raleigh News and Observer that positions Jim Allen as a thought leader both in the industry and as a business in the Triangle.